Bar Vera
Client
Bar Vera
Services
Brand Identity Creative Direction Social Media Website Content Communication Strategy
Year
2023
A neighbourhood bistro with a European soul. Dreamed up in earthly tones and late-night ease.
Crafted down to the smallest detail to feel like it had always been there. Something that felt like Rome on a Wednesday night. Paris in late summer. Familiar but not obvious.
I led the creative direction from concept to execution working closely with the in-house team to build Bar Vera’s world from the ground up. Logo, typography, menu. Signage. Website. Hand-drawn scripts based on original handwriting designed for the brand.
Every detail was considered to create a seamless, elevated experience that carried Bar Vera’s European charm and modern edge through every touchpoint.
Alongside brand development I also led the marketing strategy supporting the launch through curated activations and strategic collaborations with renowned chefs and aligned local venues.The result was a venue that slipped into Bali’s food scene with quiet confidence already known, already loved. A brand that feels as good at 5pm apéro as it does at midnight when the music’s low and the last pour of wine feels like a secret.
A neighbourhood bistro with a European soul. Dreamed up in earthly tones and late-night ease.
Crafted down to the smallest detail to feel like it had always been there. Something that felt like Rome on a Wednesday night. Paris in late summer. Familiar but not obvious.
I led the creative direction from concept to execution working closely with the in-house team to build Bar Vera’s world from the ground up. Logo, typography, menu. Signage. Website. Hand-drawn scripts based on original handwriting designed for the brand.
Every detail was considered to create a seamless, elevated experience that carried Bar Vera’s European charm and modern edge through every touchpoint.
Alongside brand development I also led the marketing strategy supporting the launch through curated activations and strategic collaborations with renowned chefs and aligned local venues.The result was a venue that slipped into Bali’s food scene with quiet confidence already known, already loved. A brand that feels as good at 5pm apéro as it does at midnight when the music’s low and the last pour of wine feels like a secret.
